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Research as a Service
For product teams without a researcher
Yes, you can just hire one, but assessing the candidates, onboarding them, validating their research, and controlling its quality can be challenging.
Or get a subscription to a team of supervised professionals available in 2 weeks.
Or get a subscription to a team of supervised professionals available in 2 weeks.
If you are growing quickly
The development process quickly turns into a mess with product, design & engineering creating features without validation and user analysis.
Get the effective processes with research tools and researchers set up with no effort from your team.
Get the effective processes with research tools and researchers set up with no effort from your team.
If your company’s lab is struggling to keep up
Sometimes your company has a usability lab, but 20 teams are waiting in line, causing delays and resulting in untested features. Then the researchers burn out and leave.
Alleviate this bottleneck by getting an additional self-driving and self-renewing research collective.
Alleviate this bottleneck by getting an additional self-driving and self-renewing research collective.
Solution
Research-as-a-Service: a subscription-based ready-made machine to generate and test hypotheses. We have identified the six most popular types of research conducted by product teams, set up everything required for them, and assembled it into a simple and clear solution
Choose one of the current subscriptions or create your own
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Each research type from the list below is a building block: select the blocks you need, swap them according to your current tasks, and scale up quickly if needed
Usability research
of a B2C product
Best way to uncover problems and opportunities in designs
- 1 feature to test
- 5 respondents from the market
Usability research
of a B2B product
Best way to identify issues and opportunities in B2B products
- 1 feature to test
- 5 respondents from customer client base
In-depth
interviews
To understand users' pain points and opportunities to meet them
- 1 research topic
- 8 respondents
- 1 language
Unmoderated
usability tests
To optimize user interfaces based on data-driven insights
- 1 short user scenario
- up to 100 users per test
- a handful of test designs: first click, 5 seconds, preference test, card sort/tree test, etc.
Surveys
To quantify user preferences and improve product decisions and satisfaction
- 1 survey of a suitable length
- up to 150 users per survey
- a handful of survey designs: Likert-scale questionnaire, Kano questionnaire, etc.
Competitor
analysis
To know what your competitors are doing and outperform them in that
- 4 competitors
- 1 use case interface analysis
- feedback analysis
How it works
A team of professionals works on your tasks
Lead researcher
You will work with a professional researcher. They will guide you through most of the research, ensuring effective communication with your team members.
Peer researcher
The main artifacts of your research undergo peer review by another researcher, correcting inaccuracies and filling gaps. This enhances the quality of the results and shares expertise, ensuring there is no drop in performance if the lead researcher goes on vacation or falls ill.
Mentor
Helps optimize research in complex cases. Researchers have mentors—senior colleagues who assist in selecting the optimal design and answering questions. They focus on the development and motivation of researchers, relieving you of this responsibility.
Product expert
Your research will be aligned with your product development strategy. As product experts ourselves, we can help bridge the gap between research and backlog tasks, ensuring you receive the necessary information for decision-making in a timely manner.
Recruiter
You won’t have to deal with recruiting respondents. They can be sourced from the market or your database, but all the hiring logistics, meeting organization, and rescheduling are handled by our specialist.
Domain expert
For your research, you may involve a data analyst, psychometrician, specialist in an adjacent domain, or a researcher conducting interviews in another language, if needed.
The process runs like clockwork without your involvement
Depending on your needs, you choose the subscription volume. It includes from one to four standard research studies per month in standard packages or up to 80 in a custom package.
We sign an NDA, study your roadmap, product, knowledge base, and previous research. We create a research plan, covering both the closure of current tasks, such as usability testing of features you’re working on, and the creation of a system, such as analyzing existing feedback, competitor analysis, or market analysis. We integrate this into the initial roadmap.
We sign an NDA, study your roadmap, product, knowledge base, and previous research. We create a research plan, covering both the closure of current tasks, such as usability testing of features you’re working on, and the creation of a system, such as analyzing existing feedback, competitor analysis, or market analysis. We integrate this into the initial roadmap.
The workload on the researcher is not regular. It decreases only when a product is closed, but it can sharply increase.
When you are faced with the need to make a one-door decision — whether to enter a new market, what to do with a major redesign, how a user group differs, and whether to invest in developing a super app (usually not necessary).
In such cases, external researchers are usually involved, who need about a month to conclude a contract, and the first two weeks to immerse themselves in the product and the topic. We can quickly scale up, and if you have a subscription by this time, we can start a new study within a few working days.
When you are faced with the need to make a one-door decision — whether to enter a new market, what to do with a major redesign, how a user group differs, and whether to invest in developing a super app (usually not necessary).
In such cases, external researchers are usually involved, who need about a month to conclude a contract, and the first two weeks to immerse themselves in the product and the topic. We can quickly scale up, and if you have a subscription by this time, we can start a new study within a few working days.
At the beginning of the month, we adapt the roadmap to the current context and detail the requirements for the selected research together.
During the research, you have access to our task tracker, allowing you to see the progress transparently and clearly without any communication delays.
We are open to changes and can replace one ongoing research with another.
At the end of the month, a mentor gathers feedback on the research process for optimization. This is done in a communication-safe manner—no one will be penalized, and good relationships will be maintained, but the process will be adapted and improved.
During the research, you have access to our task tracker, allowing you to see the progress transparently and clearly without any communication delays.
We are open to changes and can replace one ongoing research with another.
At the end of the month, a mentor gathers feedback on the research process for optimization. This is done in a communication-safe manner—no one will be penalized, and good relationships will be maintained, but the process will be adapted and improved.
At the Start
Spikes
Every Month
Pricing
Subscriptions
Number of research projects per month
Feedback analysis
Analytics tools support
Empathy building in product teams
Maintaining an internal product knowledge base
Price eur per month (VAT excluded)
One
Monthly
Weekly
Two
All services can be customized to fit your context and goals
Included
Monthly
Included
2600 €
1400 €
Four
5200 €
Up to 8
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Get in touch with us
arsen@sortitout.today
61 081, Romania, Bucharest, 6th District, 57 Luliu Maniu street, Bock OD16, Entrance E, 2nd floor, ap. 188
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